Article: Faces of Atlanta
Faces of Atlanta
Faces of Atlanta: Bevel’s Portrait Series Celebrating Grooming, Identity, and Black Culture
An inspiring new series that puts Atlanta at the center of culture, identity, and style. Faces of Atlanta is more than a portrait project; it’s a movement spotlighting the individuality and self-expression of Atlanta’s diverse community.
What Is Faces of Atlanta?
Debuting on Bevel’s Instagram in December 2024, Faces of Atlanta is a multi-volume portrait series that blends grooming, sport, and culture into powerful storytelling. Through striking visuals and authentic voices, Bevel highlights how grooming goes beyond appearance—it’s a reflection of heritage, confidence, and pride
Championing Black Identity Through Grooming
Since its founding in 2013, Bevel has revolutionized grooming for Black and Brown men. With premium products for hair, beard, skin, abody, & devices, the brand has set new standards for self-care. Faces of Atlanta builds on that mission by celebrating the spectrum of Black identity in a city that has long been a cultural epicenter
Josef Adamu, Bevel’s Digital Content Manager, explains:
“Faces of Atlanta is a lifestyle series powered by Bevel, that highlights the diversity and distinction amongst the people of ATL. As a community, we are not a monolith and this on-going series aims to champion our range of features while incorporating Bevel’s identity.”
Volume One: Everyday Trailblazers
The first volume of the series focuses on Atlanta locals and community leaders whose grooming journeys tell a bigger story:
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Kenneth Kyrell - DJ, realtor, lifestyle creator) credits his father for instilling self-care values early on.
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Ariam Yohannes - bartender, photography assistant) proudly embraced baldness in 2016.
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Ifeanyi “JiggyPreNeur” Odoemene - 0entrepreneur, fashion creative sees grooming as a daily act of mindfulness and wellness
Volume Two: Sports, Style, and Legacy
Launching in February and March 2025, the second volume shifts to the world of sports. Featured voices include:
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Brandon Todd - amputee athlete and motivational speaker
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Stephanie She - fitness enthusiast and wellness advocate
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Damien & Jayden Wilkins - carrying on a rich basketball legacy at Overtime Elite
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Jasper Johnson - rising basketball star
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Casey “K Champ” Dixon - professional boxer
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Deandre Pridgett - football player shaped by his father’s barbershop roots.
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Lou Young III - former NFL player using style for mental clarity and expression
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Other standout talents—like model Mpoyi Mpoyi, student-athlete Chase Harris, and visual artist Braxton Prince—showcase how grooming connects to heritage, confidence, and creativity
Volume Three: Stage Ready
Faces of Atlanta Vol. 3: Stage Ready celebrates the unsung preparation that fuels Black artists in the music industry—beyond just the spotlight. From producers and DJs to executives and performers, this series captures how grooming, confidence, and self-presentation play a vital role in showing up sharp and ready for every moment. Through powerful portraits and video storytelling, Bevel will spotlight eight individuals whose signature grooming styles are just as impactful as their public presence.
What’s Next for Faces of Atlanta?
The series is set to grow throughout 2025 & 2026 with future volumes featuring influential figures in music and culture. Bevel even envisions expanding Faces of Atlanta into a collectible coffee-table book or immersive gallery exhibition, amplifying the beauty of Blackness on an even bigger stage