BEVEL TEAMS UP WITH UFC HEAVYWEIGHT CURTIS "RAZOR" BLAYDES
In the world of precision, dedication, and craftsmanship, some partnerships just make perfect sense. That's why we're beyond hyped to announce that we are teaming up with UFC heavyweight contender Curtis "Razor" Blaydes.
THE MAN, THE MYTH, THE RAZOR
If you know UFC, you know Curtis Blaydes. Ranked #5 in the heavyweight division, he’s been carving up the competition with the same precision we put into crafting every Bevel product. Growing up on Chicago's South Side, Blaydes developed the grit and determination that has helped him rise to the top ranks of the world's most competitive fighting organization.
They don’t call him “Razor” for nothing. His nickname isn’t just about his sharp skills—it’s about precision, control, and always staying a cut above the rest. These are values that align perfectly with what we stand for at Bevel. Just as Curtis cuts through his opponents with tactical precision, our products are designed to give you that same clean, precise experience every time you step to the mirror.
THE PARTNERSHIP THAT MAKES SENSE
When we look for partners, we don't just want famous faces. We want individuals who embody the Bevel spirit. Blaydes represents everything Bevel stands for: mastery of craft, attention to detail, and an unwavering commitment to performance when it matters most. This collaboration brings together a brand committed to precision grooming and an athlete whose career is defined by technical excellence.
What makes this partnership especially meaningful is how Curtis's journey mirrors that of so many in our community. From grinding it out in training rooms to performing on the biggest stages, his path to success shows the impact of consistent self-improvement and refusing to cut corners. Like those of us who trust Bevel for their daily grooming routine, Curtis understands that true confidence comes from putting in the work day after day.
BEVEL TOOLS FOR A CHAMPION'S GROOMING ROUTINE
As part of this partnership, Curtis will be showcasing the premium products that have made Bevel a go-to brand for men who take their grooming seriously:
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Our Beard Conditioner, Pomade, and Beard Oil
WHY THIS MATTERS
At Bevel, we've always been about more than just grooming products. We're about empowering men to look and feel their best, to approach every day with confidence and purpose. Curtis Blaydes embodies that spirit—a man who wasn't handed anything but worked tirelessly to craft himself into one of the best fighters in the world.
His journey from the South Side of Chicago to UFC stardom reminds us that with the right tools, the right mindset, and unwavering dedication, there's no limit to what we can achieve.
We're proud to be in Curtis’s corner, just like we are every morning when you reach for Bevel to start your day looking and feeling sharp.
As Curtis prepares for his upcoming fight, we're proud to be in his corner, just like we are every morning when you reach for Bevel to start your day looking and feeling sharp.
Stay tuned for exclusive content featuring Curtis and follow along on his journey with Bevel. This is just the beginning of something special.
Stay tuned for exclusive content featuring Curtis and follow along on his journey with Bevel on Instagram (@razorblaydes265) and Twitter (@RazorBlaydes265). This is just the beginning of something special.
