How We Got Here
When you step in the bathroom, what do you see? What do you want to see?
I didn’t like what I saw when I used to walk into mine. For 15 years, I had a terrible relationship with my skin.
Razor bumps? Irritation? Ingrown hairs? Discoloration? Scarring? Name a shaving problem that men of color and folks with coarse, curly hair have, and I bet you I’ve experienced it. It was so bad that I feared shaving and used almost every mass market solution to handle my facial hair. Despite this, nothing helped me get clearer, less irritated skin. I wasn’t alone either —
Nearly 80% of black people and 30% of people of other ethnicities are affected by razor bumps and associated irritation.*
Looking at that math, it adds up to a whole lot of people. All of whom have simply been putting up with less-than-great shaving solutions. It almost goes without saying then that I was incredibly frustrated. To think that in all this time, no one had found a way provide a great shave for our skin and hair was just ridiculous. So after one final time using a depilatory cream that stunk up my home, I decided enough was enough. I knew right then and there that I needed to find or create a better solution. For myself, and, for every last one of us who lived in fear of their own hair and skin.
In founding Bevel I ended up doing both. Funnily enough, it all started with a hobby.
I love photography and digging through old photos and to see how those before me composed shots and recorded history. During my research, I spent a lot of time digging through portraits of men from over a hundred years ago. In nearly every one, no one had razor bumps. How could this be? What were they using? What secret did they have that we’d lost to time?
A staple of any man’s shaving routine back then, the safety razor is still perfectly suited for people like you and me — it cuts at skin level to help prevent skin irritation; it works as part of a wet shave that prioritizes prepping and soothing skin; and it’s easy to use.
This discovery was mind-blowing, but most importantly, it gave me hope that the blueprint for an even better experience was already in front of me. With some design changes, we ushered the classic safety razor into the modern day and age with The Bevel Shave System. Each of its five parts are specifically engineered to eradicate the shaving issues that I struggled with for so long. It’s the first-of-its-kind and I couldn’t be more proud of what we’ve created. The Bevel Shave System allows anyone with coarse and curly hair to now enjoy the confidence that comes with a flawless shave.
As a complete family of products, it puts the power in your hands. This helps change how we can relate to shaving itself and how we can pass it down. Growing up, I had no one around to teach me how to shave and always felt at a loss for those moments. With The Bevel Shave System, everyone can know what tools to use and how to use them.
With The Bevel Shave System, everyone can know what tools to use and how to use them.
Tristan Walker, CEO, Walker & Company
Honestly, that’s exactly why Bevel exists — to address a host of issues for people like you while providing premium and welcoming experiences. We may be a company, but we’re also a community that cares obsessively about solving problems.
We’re just getting started too.
As the flagship brand of Walker & Company Brands, Bevel will continue to change lives for generations. Every day I walk into our offices, I’m proud that we’re hard at work doing the things necessary to make that a reality. At the heart of it all are your needs and support.
So thank you. For believing in us and joining our family. We look forward to serving you excellently for a lifetime and generations to come.
Tristan Walker, CEO, Walker & Company
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